Growth CPR | Understanding and Analyzing Channels | Part 3

Earn 1 CPE Credit!

Price $59
OR

All of our materials/exams are NASBA and the AICPA approved the revisions to the Statement on Standards for Continuing Professional Education (CPE) Programs (Standards).

Your Exam purchase includes

  • Course materials (video & PDF version)
  • Unlimited attempts to complete exam
  • Instant grading & certificate of completion
  • One year access to complete your CPE
  • Instructor discussion forum



Overview

HOW SHOULD I THINK ABOUT MY BUSINESS? UNDERSTANDING CHANNELS Channels are the means that a company uses to communicate with and reach its customers to deliver the offered value proposition. This course will cover marketing and distribution channels available to a company, the key metrics to determine if a channel is effective, and the five distinct objectives of a channel.

  • Define channels
  • List channels by the three tiers
  • State the two key metrics that set the limits for effective sales and distribution channels
  • List the five distinct objectives and touchpoints of a channel
  • Define SEM and SEO
  • List the elements of RATER
  • None
  • None
  • Basic
  • 103648